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929 John Rice Boulevard Murfreesboro, TN 37129 (615) 896-3480
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929 John Rice Boulevard, Murfreesboro, TN 37129
Sales: 615-203-8988 | Service: 615-203-8975 | Parts: 615-203-8983

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Honda Named Best Value Brand* in 2020 Kelley Blue Book Brand Image Awards

Honda Named 2020 Best Value Brand by KBB

At Honda of Murfreesboro, we are passionate about providing our valued customers with the highest service level while delivering the authentic Honda experience to them. We are thrilled to announce that Honda has been honored as a Kelley Blue Book's Brand Image Awards recipient. This marks the sixth year in a row that Honda has been named the "Best Value Brand" in America.

What Is the Best Value Brand Award?

To determine the recipients of the Brand Image Awards, Kelley Blue Book analyzes more than 12,000 new-vehicle buyers' shopping experience. Specifically, KBB analyzes numerous factors related to the shoppers' vehicle selection. These include brand loyalty, model familiarity, and more. Honda's durability, quality, and resale value were cited by Kelley Blue Book when it honored Honda.

What Will You Find in Today's Honda Lineup?

Honda maintains an extensive line of vehicles across most automotive classes. By doing so, it truly offers something for most drivers. This includes gas-powered, hybrid, and electric vehicles. It also contains minivans, compact cars, sedans, and various sizes of trucks and SUVs.

Connect with Us Today

Are you excited about driving home in your next Honda soon? Reach out to our friendly Honda of Murfreesboro associates today for personalized assistance with your model research and your new vehicle selection.

* Best Value Brand awarded to Honda 2015–2020. 2020 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.